How to Find Your Purpose ft. Mastin Kipp

Hey, Boss! Welcome to The Sunny Show! I am so excited about today’s episode, because no matter who you are or what stage of your life or business you’re in, the key to any longterm success is knowing your purpose and that’s what gonna keep you motivated through every up and down. But let’s be honest – in a world of distraction it’s kind of hard to tune into what the heck your purpose is.

So, that’s why I have brought in the world’s leading expert on this topic, my friend, the one and only – Mastin Kipp!

Mastin Kipp is an entrepreneur and a best selling author, who just released his brand new book Claim Your Power – 40 day journey to dissolve the hidden blocks that keep you stuck and finally thrive in your life’s unique purpose. He’s a renowned public speaker and the creator of Functional Life Coaching – an innovative, unique and accelerated approach to creating lasting personal and business change.

Oprah dubbed him “an up and coming thought leader of the next generation of spiritual thinkers.” Inc Magazine touted Mastin as “the next Tony Robbins.” And Arianna Huffington sings his praises as a leader for those, who long to live lives that are more passionate and more soulful. And the list goes on. There is no better man for the job. So without further ado, I am so honored to have Mastin here to break down his three steps to find your purpose. Take it away, Mastin.


Mastin Kipp: Hey, it’s Mastin and I’m here to talk to you about my favorite topic, which is How to Find Your Purpose and Sunny’s tasked me to do this with three steps. And I just wrote this whole book Claim Your Power, which is 60,000 words and I’m gonna distill it down to three steps for you today so that you can get the most value on The Sunny Show. Does that sound good?

Finding your purpose is one of the most important things, if not the most important thing, you’ll ever do in your life. And if you don’t know what your purpose is, if you think you had one, but you lost it or if you aren’t sure that you have one or maybe you thought you knew what your purpose was, but maybe you haven’t made that progress yet or maybe you’ve discovered it but you aren’t really getting there just yet, it’s all good. I’m gonna help you discover why.

So, there are Three Steps to Finding Your Purpose. And I want to share these with you and I think you’ll get a lot of value from that.

Step One – Discover the Hidden Blocks

The first thing you got to do is counter-intuitive in a lot of ways. The first thing you got to do is discover the hidden blocks that are keeping you stuck. This is so huge. I created a type of life coaching called Functional Life Coaching and primarily, all we’ve got the focus on is discovering the blocks that keep you stuck. So what this means – if you ever take two steps forward, two steps back, three steps forward, three steps back or you keep making the same mistakes over and over and over again or maybe you have the vision board but you never follow through or maybe you get distracted or maybe you’re scared of being seen or maybe you’re scared of being rejected or scared of outshining your parents or you think you need approval or you’re scared to speak up, there are hidden blocks that are keeping you stuck.

And Functional Life Coaching doesn’t just operate on a level of behavior. We discover the root cause, the hidden blocks, the blind spots that keep you stuck because your nervous system is designed to keep you safe. However, your success and your purpose are out in the realm of uncertainty. And if you aren’t aware of the blocks that are keeping you stuck, you’re never going to actually bring your purpose in life, because you’re going to be your own worst enemy. When you discover the hidden blocks, what you do is you make your nervous system your friend and your ally instead of your enemy. So you stop self sabotaging and you start using your nervous system to move you forward. It’s a real practical process.

Step Two – Discover Your Purpose Emotions

Then the next thing you’re going to do is to discover your purpose emotions. This is a big deal. Now what’s a purpose emotion? Let me explain. So what we got to understand is life is primarily an emotional game. So think about any goal, any goal that you’ve ever set or want to set. Think about this. Maybe it’s weight loss. Maybe it’s making more money. Maybe it’s starting a business. Maybe it’s growing your business. Maybe you want to be in a relationship. Maybe you want to be out of a relationship. Either way, the reason why you want what you want is not just for the thing but the emotion that you think that thing will bring you.

Life is primarily an emotional game, so typically there’s a target that we’re trying to hit right here. And we think it’s a goal, but it’s actually the emotion that the goal produces. And so when you discover your purpose emotions, which are the top two emotions that really fuel you, that drive you, that make life worth living, it’s like the juice of life, when you wake up and just say, “Yes.” When you discover those purpose emotions, you get conscious about designing your life, so that you experience more of those emotions.

And by the way, if that emotional thing seems a little airy fairy, if you have high quality emotions that have company with all the employees and staff, that’s called a solid culture. If you can transfer those emotions from the staff to your customers, that’s called raving fans. When you have a great culture and raving fans, that’s the stuff that legendary companies are made of. If you have high quality emotions in a relationship, well that’s a soul mate relationship. So, the emotional gain is the name of the game.

And here’s the thing – your purpose emotions are typically positive emotions and the reason why you gotta discover those hidden blocks is because your nervous system makes it really easy to feel scared or hurt or sad or depressed or angry or frustrated and really hard to feel good. Because feeling good is vulnerability, feeling good can be scary, and so when you discover the hidden blocks, it then becomes safe to discover your purpose emotions and bring them to life.

Step Three – Fall in Love With Solving Problems 

And the third thing you have to do is to fall in love with solving problems. That’s the name of the game right there.

A lot of people ask – what’s my passion? What’s my purpose? It’s a me centered focus. Well, these first two parts are you-centered. You have to discover your hidden blocks. You gotta discover your purpose emotions, but after that, you gotta make your life about service. And too many people get so confused trying to find their passion versus asking, “Well, what’s a problem in the world that I could fall in love with solving and aligning with my purpose emotions and getting out of my own way?” Because that’s the name of the game. You want to fall in love with being of service but you want to make sure that you’re taking care of yourself and not getting in your own way, because being of service is ultimately the name of the game.

So this are the three steps to finding your purpose. You’ve got to discover your hidden blocks because we all have blind spots. We all have mental and emotional blocks that are keeping us stuck. And then you got to discover your purpose emotions which is the two emotions that you want to feel more than anything else and then you got to fall in love with solving problems and dedicate your life to that. You do those three things, let me tell you something, your life will change.

And there’s just one more little secret sauce tip I want to give you, which is the key to all of this – to finding your purpose, to getting unstuck, to living an incredible life, to losing the weight, to starting the business, to growing the business, to getting the soulmate relationship, whatever it is that you want to create in your life.

Courage is the number one thing that you need. Courage means you’re terrified. I call it CIA – Courageous Imperfect Action. Courageous meaning – I’m terrified. Imperfect meaning – I’m doing it messy. And Action means I’m actually doing it and not talking about it. So you’re not going to have it figured out perfectly. It’s gonna be messy. But you gotta move forward anyway. When you discover those hidden blocks, you discover your emotions, and you fall in love with solving problems and you got courage everyday, you’re gonna be the fast track to success. It’s been such an honor to be on The Sunny Show you today. Sunny Lenarduzzi, thank you so much for having me on!


Sunny Lenarduzzi: Okay, that was amazing. Thank you so much, Mastin! If you want more of that goodness, make sure that you get your copy of Claim Your Power – Mastin’s brand new book.

And don’t forget to watch the replay of Mastin’s LIVE Q&A on my Facebook page here.

Also, join the Be Your Own Boss Mastermind group on Facebook with thousands of entrepreneurs all over the world. Join your fellow bosses in achieving the life you want to live on your own terms!

Thank you so much for reading and watching!


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